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For a free consultation please contact us and let us help you outline your goals on how we can take your company public.

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Go Public, Take your company public

Go Public | Going Public | Reverse Merger


At some point every company needs to expand. RJR assists you and allows you obtain the knowledge of raising capital as a public entity. Our staff will analyze what is the most efficient way for your company to hit the public market.

How we can Take your Company Public:
  • Traditional Underwriting (Initial Public Offering "IPO")
    Issuing the company's common stock or shares to the public for the first time. They are often issued by smaller, younger companies seeking capital to expand, but can also be done by large, privately owned companies looking to become publicly traded. Typically an IPO, the issuer may obtain the assistance of an underwriting firm, which determines what type of security to issue (common or preferred), best offering price and time to bring it to market.

  • Self registration - S1, S2 filings, Form 10
    This method is the most clean-cut way to go public on the OTCBB or Pinksheet Exchange. The typical time frame to complete this process is 6 to 9 months. As we are taking you public through this process, we will help you identify potential capital sources to assist in raising money for your company.

  • Reverse Merger(Reverse Take Over "RTO")
    A reverse merger is a simplified, fast-track method by which a private company can become a public company. A reverse merger occurs when a public company that has no business and usually limited assets acquires a private company with a viable business. The private company "reverse merges" into the already public company, which now becomes an entirely new operating entity and generally changes its name to reflect the newly merged company's business. Reverse mergers are also commonly referred to as reverse takeovers, or RTO's.
RJR assist companies like yours in going public on the NYSE (New York Stock Exchange), American Stock Exchange (AMEX), NASDAQ (National Association of Securities Dealers Automated Quotations), OTCBB (Over the Counter Bulletin Board) and the Pink Sheets exchanges. There are no asset or revenue requirements to go public on the OTC Bulletin Board or the Pink Sheets. This opens the doors for start-ups, that way they can go public and start to learn about raising capital. We also help foreign private companies to go public or foreign public companies with dual listings or ADR (American Depositary Receipt).


Advantages of Going Public:
  • Access to Capital
    Once public a company's ability to raise capital increases dramatically. Allow us to properly introduce your company to potential investors. Some public companies give investors who buy stock directly from them in a private placement a discount from the public trading price, giving the investor a huge incentive.

  • Liquidity
    Going public allows a company to create a market for its stock. As liquidity increases, normally with the help of Investor Relation Services, the company has a greater chance of selling stock to investors. Liquidity provides the investor or company owner a clearly defined exit strategy.

  • Mergers and Acquisitions
    Once public, your stock could be considered as valuable as cash allowing you to acquire other businesses and assets.

  • Increased Valuation
    Market values of a public company are normally substantially higher than a private company with the same structure within the same industry. Statistics published by the U.S. Chamber of Commerce demonstrates that sellers of private companies receive an average of 4 to 6 times their net earnings. In contrast, public companies sell at an average of 20-25 times their net earnings. High-tech companies are valued even higher.

  • Compensation
    Public companies use stock and options as an incentive to attract and retain important employees. There are also tax advantages when issuing stock to an employee.

  • Prestige of being a Public Company
    As a public company you will be seen as competitive and stable, allowing you to potentially win more business opportunities and investors. The prestige of a public company gives people on the outside the perception of stability and power.

  • Personal Wealth
    The major benefit of being a public company is the ability for its founders to create personal wealth. As your stock becomes liquid it offers financial independence, increasing the personal net worth of the shareholders. Employees and officers have two ways to add to their wealth: by receiving a salary and selling stock or trading the stock for another type of asset.

  • Estate Planning
    The public company can be used as part of estate planning for management, allowing the business owner to leave their assets to heirs.

  • Publicity
    Public companies are more likely to receive the attention of newspapers, magazines and periodicals than a private business. The proper use of press releases, interviews and news stories can increase investor awareness, shareholder value and demand for public company stock. Publicity alone for a public company can encourage investments from the public, business development and strategic relationships.
Additional Information:
  - Listing requirements to go public.

CONTACT US FOR A FREE QUOTE
Use the form below or give us a call at 516-354-2763!

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